Hello!

My name is Titik Rusmiati, but you can call me Rosi.

Full-Stack Marketer
Content • Product • Growth Marketing

What I Bring to the Table

I'm a customer-first marketer with 7+ years of experience in B2B SaaS, focused on driving revenue through strategic product marketing, GTM execution, positioning, and content enablement. My superpower lies in building marketing flywheels that connect product, content, and growth to attract and convert the right customers. I'm passionate about storytelling, understanding customer pain points, and turning insights into sustainable, long-term growth strategies.

I'm currently exploring new opportunities in Marketing, including roles in Marketing Strategy, Product Marketing, Content Marketing, Digital Marketing, Social Media, and GTM Strategy.

Expertise & Skills

  • Product Marketing & Go-to-Market (GTM) Strategy

    Designing and executing GTM strategies that position products for success, ensuring marketing efforts align with business objectives, and driving measurable growth across multiple channels.

  • Content Marketing & Social Media Strategy

    Developing engaging content across various platforms, optimizing social media strategies, and fostering audience engagement to drive brand awareness and achieve business goals.

  • Sales Enablement & Messaging

    Creating high-impact sales enablement materials such as pitch decks, one-pagers, and case studies, while refining messaging to empower sales teams and accelerate lead generation.

  • SEO & Performance Marketing

    Leveraging SEO strategies and performance marketing techniques (including Meta Ads and LinkedIn Ads) to boost brand visibility, drive high-quality traffic, and generate qualified leads.

Skills & Technologies

Skills: Product Marketing, Project Management, Go-to-Market (GTM) Strategy, Business Proposal & Pitch Development, Strategic Partnerships, Market Research & Competitive Analysis, SEO, Performance Marketing (Meta Ads, LinkedIn Ads), Email Marketing, Content Marketing, Podcast Script Writing, Copywriting, Social Media Analytics, CRM, Video/Photo Editing, Event Marketing.

Tools & Technologies: SEMrush, HubSpot, Google Analytics, Google Search Console, Meta Ads, LinkedIn Ads, Canva, Adobe Express, CapCut, WordPress, Webflow, VidIQ, Notion, Trello, ChatGPT.

Languages & Interests

Languages: Indonesian (Native), English (Fluent), German (A2)

Interests: TED Talks, Minecraft, Jigsaw Puzzles, and content creation with 60K+ followers on Instagram, TikTok, and YouTube.

Want to find out more about me?