About Me

I am originally from Indonesia, and now I live in Germany with full work authorization. I have a Master's in Entrepreneurship from Uppsala University, Sweden, which I completed in 2022 with a fully funded Swedish Institute Scholarship.

My journey in marketing and business strategy started with one simple question: How do you take a product and make it successful in the market?

This curiosity led me to specialize in Go-to-Market (GTM) strategies, SEO, and aligning marketing with business goals. Over the last 7 years, I have had the chance to work with businesses to launch products and create strategies that help them grow and succeed.

For me, Go-to-Market strategy isn't just about launching a product. It's about putting everything together. From market research and content creation to understanding customers, it's about making sure every part works perfectly to create an impact.

I enjoy making sure all marketing efforts, from product positioning to customer engagement, are aligned and work toward the bigger goal. Whether it's building brand awareness, refining product positioning, or growing customer loyalty, I focus on delivering results.

When I am not working on Go-to-Market strategies, I create content for my 60K+ followers on YouTube, Instagram, and TikTok, or mentor 4,000+ young people in my community. I’m always thinking about how to solve problems, create change, and make things happen.

If you're looking for someone who combines creativity with strategy and knows how to execute a successful GTM plan, let's connect! I'd love to explore how we can collaborate. Feel free to reach out via email at rositirus@gmail.com.