Hello!

My name is Titik Rusmiati, but you can call me Rosi.

Marketing Manager (B2B SaaS) | Go-to-Market, Content & Growth

I turn complex tech stories into marketing that feels human — and converts.

See my Resume

Rosi

Rosi photo

What I'm Great At

Strategy + Storytelling + Execution

That's my formula for marketing that connects.

Imagine having someone on your team who can design your go-to-market strategy, create data-driven campaigns, track results from A to Z, and do it all with genuine empathy for your customers. That's exactly what I do.

For more than 7 years, I have helped tech brands simplify their message, align their teams, and tell stories that drive adoption.

How I Create Impact

Each project I take combines business goals, customer insight, and creative storytelling.

  • Product Marketing & Go-to-Market (GTM) Strategy

    Designing and executing GTM strategies that position products for success, ensuring marketing efforts align with business objectives, and driving measurable growth across multiple channels.

  • Content Marketing & Social Media Strategy

    Developing engaging content across various platforms, optimizing social media strategies, and fostering audience engagement to drive brand awareness and achieve business goals.

  • Sales Enablement & Messaging

    Creating high-impact sales enablement materials such as pitch decks, one-pagers, and case studies, while refining messaging to empower sales teams and accelerate lead generation.

  • SEO & Performance Marketing

    Leveraging SEO strategies and performance marketing techniques (including Meta Ads and LinkedIn Ads) to boost brand visibility, drive high-quality traffic, and generate qualified leads.

Explore my expertise

Skills & Technologies

  • Go-to-Market Strategy & Product Positioning
  • Content-Led Demand Generation & GEO/ SEO (WordPress, Webflow, SEMrush, Ahrefs)
  • Performance & Paid Media Marketing (Google Ads, LinkedIn Ads, Meta)
  • Funnel & Conversion Optimization
  • Video & Narrative Marketing (AI-assisted)
  • Marketing Analytics & Reporting (GA4, GSC, SQL, Python)
  • CRM & Lifecycle Marketing (HubSpot, Clay, Mailchimp)
  • Social Media & Community Management
  • Stakeholder & Project Management
  • Creative Tools: Adobe Express, Canva, Figma, CapCut

Languages & Interests

Languages: English (C1 Fluent), Indonesian (Native), German (A2)

Interests: Content Creation, Video Games, Badminton, Women's Empowerment

Words from People I've Worked With

"Rosi distinguished herself with her ability to translate complex technical concepts into clear, compelling value propositions. She developed and refined our messaging framework and led marketing efforts that had a measurable impact on visibility and momentum."

— Deborah Kogok, Chief of Staff, Aracor AI

"Rosi is both an extremely talented and highly skilled marketing professional. She manages any challenge with systematic execution, and her personality brings a shine to every room. One couldn't ask for a better team player."

— Karsten Otto, CEO, OTTO ID Solutions

"Rosi is always eager to find new solutions to reach, inspire and engage the target group, and makes sure to stay updated with the latest news and features on social media platforms. I could always count on Rosi to deliver high-quality and engaging content on-time."

— Sara Högbom, Educational Information Officer, Uppsala University

I'd love to hear about what you're working on — or help you shape your next growth story.

Get In Touch