Sales Enablement
Tools That Help Your Team Sell Faster and Smarter
Most teams struggle with one or more of these: the product story is unclear or inconsistent, sales decks feel outdated or too technical, reps build their own materials (and it shows), customers don't understand the value quickly, and there's no structured library of assets to support the full buyer journey. I help unify and upgrade all of it.
Your sales team can only close what they can clearly explain.
I help B2B SaaS and Tech companies create sales enablement systems that make every conversation clearer, faster, and more effective.
Strategic Messaging Foundation
I start by defining the messages your sales team should lead with: clear value propositions, differentiators your customers care about, competitive angles, ICP-specific pain points, and buyer objections (plus how to address them).
Sales Assets That Close Deals
I create the materials your team needs to pitch with confidence: pitch decks, product one-pagers, solution briefs, industry-specific leave-behinds, use case and workflow diagrams, demo scripts, objection-handling guides.
Playbooks & Repeatable Systems
To ensure the whole team sells the same story, I build messaging frameworks, battlecards and competitor insights, sales playbooks for each stage of the funnel, lead qualification frameworks, and email and outreach templates.
Enablement for Enterprise Sales Cycles
For complex or high-ticket deals, I support multi-stakeholder messaging, C-suite and technical positioning, buying committee alignment, and custom pitch materials for enterprise clients.
Results I've Delivered
- 40%+ open rates and 15% CTR on sales nurture sequences
- Enterprise-ready sales decks used in investor, partner, and customer presentations
- Pitch decks that supported a $4.5M fundraising round
- Sales enablement library built from scratch for LegalTech and IoT products
- Stronger qualified pipeline through clearer product storytelling
Work Samples
Need pitch decks, playbooks, or product storytelling that actually drives revenue? I can help.
Work With Me